Privacy policy
Memolebia operates this store and website, including all related information, content, features, tools, products, and services offered through the website (collectively, the “Services”).
Memolebia is powered by Shopify, which provides the ecommerce platform that enables us to offer the Services to you.
This Privacy Policy explains how we collect, use, disclose, and otherwise process your personal information when you visit or use our website, purchase a product, create or personalize an order, communicate with us, or otherwise interact with the Services.
If there is a conflict between our Terms of Service and this Privacy Policy regarding the collection, use, processing, or disclosure of personal information, this Privacy Policy will control.
Please read this Privacy Policy carefully. By using the Services, you acknowledge that you have read and understood how your personal information may be handled as described below.
Personal Information We Collect or Process
When we use the term “personal information,” we mean information that identifies you or can reasonably be linked to you or another individual.
Depending on how you interact with the Services, where you live, and applicable law, we may collect or process the following categories of personal information:
- Contact information, including your name, email address, telephone number, billing address, and shipping address.
- Order and transaction information, including products you view, purchase, return, replace, cancel, add to your cart, or save to your wishlist, together with your order history and transaction details.
- Payment information, including payment method, transaction information, payment confirmation, and other information necessary to process your purchase. Payment information may also be processed directly by Shopify and/or the applicable payment provider.
- Account information, including account login details, preferences, saved information, and account settings.
- Personalization and customization information, including names, dates, text, messages, photographs, images, birth information, design selections, customization instructions, and other content you voluntarily provide when ordering personalized products.
- Customer support information, including messages, photographs, videos, order details, shipping labels, and other information you provide when contacting us about an order, refund, replacement, shipping issue, or other support request.
- Device and technical information, including your IP address, browser type, device information, network connection, and other identifiers.
- Website usage information, including information about how you interact with, browse, or navigate the Services.
- Marketing information and preferences, including your marketing subscriptions, advertising preferences, and interactions with promotional communications.
We may also generate inferences from information collected through your interactions with the Services where permitted by applicable law.
Personalization Information
Many Memolebia products are personalized or custom-made.
To create these products, customers may voluntarily submit information such as names, dates, photographs, images, messages, birth details, or other customization content.
We use this information primarily to:
- Create and fulfill your personalized product.
- Verify the customization requested in your order.
- Provide order and customer support.
- Investigate production errors, replacement requests, or refund claims.
- Communicate with our production, fulfillment, or other service providers when reasonably necessary to complete your order.
Please only provide photographs, images, names, or other information that you have the right or appropriate permission to provide.
Sources of Personal Information
We may collect personal information from:
- You directly, including when you place an order, personalize a product, create an account, subscribe to marketing, communicate with us, or otherwise provide information through the Services.
- Automatically through the Services, including through cookies, pixels, similar technologies, browsers, and devices.
- Shopify, which provides the ecommerce infrastructure supporting our store.
- Payment, fulfillment, shipping, customer service, analytics, advertising, and other service providers that assist us in operating our business.
- Business partners and other third parties, where permitted by applicable law.
How We Use Your Personal Information
We may use personal information for the following purposes.
Providing and Fulfilling the Services
We use personal information to provide the products and Services you request, including to:
- Process orders and payments.
- Create personalized products.
- Fulfill and ship orders.
- Provide order confirmations and tracking information.
- Manage customer accounts.
- Process refunds, replacements, cancellations, and other order-related requests.
- Provide customer support.
- Remember preferences and products you may be interested in.
- Improve the shopping experience.
Personalizing and Improving the Services
We may use information about how customers interact with our store to understand customer preferences, improve products and website functionality, and provide more relevant recommendations.
Marketing and Advertising
We may use personal information for marketing and promotional purposes where permitted by applicable law, including to:
- Send promotional emails or other marketing communications.
- Measure the effectiveness of marketing campaigns.
- Display advertising for products that may be relevant to you.
- Personalize advertising based on your interactions with our store or other online services where permitted.
Where consent is required for marketing, advertising cookies, or similar technologies, we will request consent as required by applicable law.
Security and Fraud Prevention
We may use personal information to:
- Authenticate accounts.
- Protect transactions.
- Detect or investigate suspicious or fraudulent activity.
- Prevent misuse of the Services.
- Protect our customers, business, systems, and legal rights.
Communicating With You
We use personal information to respond to questions, provide customer support, communicate about orders, and maintain our customer relationship.
Legal and Regulatory Purposes
We may use personal information where necessary to comply with legal obligations, respond to lawful requests from government authorities or law enforcement, resolve disputes, investigate potential violations of our policies, or establish, exercise, or defend legal claims.
Legal Bases for Processing
Where UK data protection law or another law requiring a lawful basis applies, we rely on one or more appropriate legal bases depending on the purpose of processing.
These may include:
- Performance of a contract, where processing is necessary to process, personalize, fulfill, ship, or otherwise administer your order.
- Legal obligations, where processing is necessary to comply with applicable laws, accounting requirements, regulatory obligations, or valid legal requests.
- Legitimate interests, where processing is reasonably necessary to operate, secure, improve, and protect our business and Services, provided those interests are not overridden by your rights and interests.
- Consent, where we ask you to consent to certain marketing activities, cookies, advertising technologies, or other processing for which consent is required.
Where processing is based on consent, you may withdraw your consent subject to applicable law.
How We Disclose Personal Information
We may disclose personal information where reasonably necessary for legitimate business purposes, including:
- Shopify, which hosts and supports our ecommerce store.
- Payment processors that process payments and financial transactions.
- Production and fulfillment providers that create, personalize, prepare, or fulfill products.
- Shipping and logistics providers that deliver orders and provide tracking services.
- Customer service providers that help us communicate with and support customers.
- Cloud hosting, technology, security, and IT providers that support our systems.
- Analytics providers that help us understand how the Services are used.
- Advertising and marketing partners, where permitted by applicable law.
- Professional advisers, including legal, accounting, insurance, and other professional service providers where necessary.
- Government, regulatory, law enforcement, or other authorities when disclosure is legally required or reasonably necessary to protect legal rights.
We may also disclose information when you direct us to do so, request integration with another service, or otherwise consent to the disclosure.
If Memolebia undergoes a merger, acquisition, restructuring, sale, bankruptcy, or similar business transaction, personal information may be transferred as part of that transaction as permitted by applicable law.
Marketing and Targeted Advertising
Depending on where you live, certain privacy laws may provide the right to opt out of the use or disclosure of personal information for targeted advertising or activities legally defined as a “sale” or “sharing” of personal information.
Where available, you may exercise these choices through our Data Sharing Opt-Out page:
https://memolebia.com/pages/data-sharing-opt-out
If your browser sends a recognized Global Privacy Control (GPC) signal, Shopify may automatically process that signal as an opt-out request where required or supported.
Relationship With Shopify
Our store is hosted by Shopify.
Shopify collects and processes certain personal information relating to your access to and use of the Services in order to provide and improve its services.
Information submitted through our store may therefore be transmitted to or processed by Shopify and other service providers, including providers located outside the country where you live.
Shopify may also process information in connection with certain enhanced Shopify services and features.
For additional information about Shopify's privacy practices, you may review the:
Shopify Consumer Privacy Policy:
https://www.shopify.com/vn/legal/privacy
Shopify Privacy Portal:
https://privacy.shopify.com/
Cookies and Similar Technologies
We and our service providers may use cookies, pixels, tags, local storage, and similar technologies to operate the website, remember preferences, understand site usage, provide analytics, maintain security, and support advertising or marketing activities.
Depending on your location, you may be offered controls to accept, reject, or manage certain categories of cookies.
You can also manage certain privacy preferences through the privacy controls made available on our website.
Third-Party Websites and Links
The Services may contain links to websites, services, social networks, or online platforms operated by third parties.
If you visit a third-party service, its privacy policy and terms apply to your interaction with that service.
Memolebia is not responsible for the privacy, security, accuracy, or practices of third-party websites or services that we do not control.
Children's Privacy
The Services are intended for use by adults and are not intended for children to independently make purchases or create accounts.
Because Memolebia sells personalized gifts and keepsakes, an adult customer may voluntarily provide information relating to a child, such as a child's name, photograph, birth date, birth details, or other personalization content.
Such information is processed only as reasonably necessary to provide the requested personalized product and related Services.
The adult submitting information relating to a child should have the appropriate authority or permission to provide that information.
If you are a parent or legal guardian and believe personal information relating to a child has been provided to us improperly, please contact us so that we can review and, where appropriate, delete or restrict the information.
We do not knowingly sell or share the personal information of individuals under 16 for targeted advertising where prohibited by applicable law.
Security of Your Information
We use reasonable administrative, technical, and organizational measures designed to protect personal information.
However, no method of storage, transmission, or electronic communication can be guaranteed to be completely secure.
You should avoid sending sensitive or confidential information through unsecured communication channels.
You are also responsible for protecting your account credentials and should not share passwords or other account access details with others.
Retention of Personal Information
We retain personal information only for as long as reasonably necessary for the purposes described in this Privacy Policy, including to:
- Provide and fulfill the Services.
- Maintain customer accounts.
- Complete and document transactions.
- Provide customer support.
- Handle refunds, replacements, disputes, and claims.
- Meet accounting, tax, legal, and regulatory obligations.
- Prevent fraud and protect our legal interests.
The appropriate retention period depends on the type of information, why it was collected, applicable legal requirements, and whether information is required to resolve a dispute or enforce an agreement.
When personal information is no longer reasonably required, we may delete, anonymize, or otherwise dispose of it as appropriate and permitted by law.
Your Privacy Rights and Choices
Depending on where you live and applicable law, you may have some or all of the following rights.
Access / Right to Know
You may have the right to request information about personal information we maintain about you and obtain a copy of that information.
Correction
You may have the right to request correction of inaccurate or incomplete personal information.
Deletion
You may have the right to request deletion of certain personal information, subject to applicable legal exceptions.
Data Portability
You may have the right, in certain circumstances, to receive a copy of your personal information in a portable format or request its transfer to another party.
Restriction of Processing
Where applicable, you may have the right to request that certain processing of personal information be restricted.
Objection to Processing
Where applicable, you may have the right to object to certain processing, including certain processing based on legitimate interests.
Withdrawal of Consent
Where processing is based on your consent, you may withdraw that consent at any time.
Withdrawal does not affect processing lawfully carried out before consent was withdrawn.
Opt-Out of Targeted Advertising, Sale, or Sharing
Depending on your jurisdiction, you may have the right to opt out of processing defined under applicable law as targeted advertising, sale, or sharing of personal information.
Where available, you may use our Data Sharing Opt-Out page:
https://memolebia.com/pages/data-sharing-opt-out
Marketing Preferences
You may unsubscribe from promotional emails using the unsubscribe link included in those communications.
Even if you opt out of marketing communications, we may still send non-promotional communications necessary to administer your orders, account, transactions, or customer service requests.
Global Privacy Control
Where required by applicable law and supported by our Services, recognized Global Privacy Control signals may be treated as a request to opt out of applicable data sharing or targeted advertising for the browser or device transmitting the signal.
Exercising Your Privacy Rights
You may submit a privacy request using the contact information listed at the end of this Privacy Policy or through privacy controls available through our Services.
We may need to verify your identity before fulfilling certain requests where permitted or required by law.
Where applicable, an authorized agent may submit a request on your behalf. We may require evidence of authorization and may also require you to verify your identity directly.
We will not discriminate against you for exercising rights available under applicable privacy laws.
Complaints
If you have concerns or complaints about how Memolebia handles personal information, please contact us using the information listed below.
We will review your complaint, investigate it where appropriate, and respond within a reasonable period or within any timeframe required by applicable law.
Depending on where you live, you may also have the right to lodge a complaint with your local privacy or data protection regulator.
For example, where applicable, this may include the UK Information Commissioner's Office (ICO), the Office of the Australian Information Commissioner (OAIC), or the appropriate Canadian privacy authority.
International Data Transfers
Because we operate an international ecommerce business and use Shopify and other service providers, personal information may be transferred to, stored in, or processed in countries other than the country where you live.
These countries may have data protection laws that differ from those in your jurisdiction.
Where applicable law requires safeguards for international transfers, we and/or our service providers use legally recognized transfer mechanisms or other appropriate safeguards.
For transfers subject to UK data protection requirements, these may include adequacy regulations, approved contractual safeguards, or other lawful transfer mechanisms where applicable.
Changes to This Privacy Policy
We may update this Privacy Policy from time to time to reflect changes to:
- Our Services or business practices.
- Technologies or service providers we use.
- Privacy or security practices.
- Legal or regulatory requirements.
When this Privacy Policy is updated, we will revise the “Last updated” date shown at the top.
Where required by law, we may also provide additional notice of material changes.
Contact Us
If you have questions about this Privacy Policy, our privacy practices, the personal information we maintain about you, or if you would like to exercise a privacy right, please contact us:
Memolebia.com
OPERATED BY Memolebia LLC
US Address: 1500 N Grant St Ste N, Denver, CO 80203, US
Phone US: 2132609996
VN Address: Nghinh Tien 2, Nguyet Duc, Yen Lac, Vinh Phuc, VN, 280000
Phone: +84 963467197
Email: contact@memolebia.com
For purposes of applicable data protection laws, Memolebia is the controller of personal information processed for the purposes described in this Privacy Policy, except where another party, such as Shopify, independently determines the purposes and means of processing.